LAST SATURDAY IN SEPTEMBER

On the last Saturday in September, the smell of beef fills the air and more than 12,000 people fill the streets of downtown Minocqua. For more than 60 years, Beef-a-Rama™ has been a premier event drawing visitors back year after year to join in on the one-of-a-kind fun you can only find in the Northwoods.

Event Information

Schedule of Events

Schedule of Events

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Rump Roast Run

Rump Roast Run

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Prime Choice Craft Show

Prime Choice Craft Show

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2026 Beef-A-Rama ™ Merch

Order official apparel now & be decked out for the 2026 event!

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Frequently Asked Questions

What is the best way to get to the event? Will there be parking?

The easiest way to get to the event is to park at one of the FREE park and ride lots and take the free shuttle to the event. From the North, park at Lakeland Union High School or Trig's RV Lot. From the South, park at Truck Country.  There is a handicap accessible bus that will run from the Trig's RV Lot from 9 am- 9 pm. 

Where can I get a beef sandwich? 

Take your pick of three official beef sandwiches. Try a shaved prime rib sandwich at the Minocqua Lions Club Beer Garden in Torpy Park, Shredded Beef Sandwich at the Cross Country Cruiser Tent on Front St, or Beef Brisket Sandwich at the Lakeland Rotary Beer Garden on Chicago St. Sandwiches are available around 10AM or whenever they are ready, and are sold until gone (typically 1-2PM).

Are there any ATMs in town? 

Yes! If you need cash, there are ATMs at the Rotary Tent, Veteran's Park, and the Upper Level of Torpy Park.

Where can I find official Beef-A-Rama™ apparel and merch? 

Official Beef-A-Rama™ merch is available online AND around town. Find official Beef-A-Rama™ Themed merch at:

• Sallet’s Northwoods Outfitters

• Splash Soap Co.

• Otto’s Beer & Brat Garden

• Bassett Jewelers

• Bent Prop Hats — find them at the Prime Choice Craft Show

• The Waters of Minocqua

 

Plus, shop official Beef-A-Rama™ merch online! https://beefarama.printful.me/

Event Maps

Island Parking & Shuttle Map

Event Activity Map

2026 Local Sponsors

Careview Health & Rehab of Minocqua

Minocqua Chevrolet

Trig's

Buska Retirement Solutions

Crosswinds Environmental Solutions

Muddy Paws Lodge

Wisconsin Lottery

Northwoods Ford

US Bank

Marshfield Clinic

True North Title

Lakes Gas

Wickman Construction

Shorewest Realtors

Sunspace of Minocqua

Adams of Hazelhurst

Otto's Beer & Brat Garden

Associated Bank

Best Western Plus

See What It's All About

Arbor Vitae • Hazelhurst • Minocqua • Woodruff

8126 Hwy. 51 S. Minocqua, WI 54548
(800)44-NORTH • (715)356-5266

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